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Location and Job Title:

Marketing Manager
Marlene Meyerson JCC Manhattan
334 Amsterdam Ave
New York, NY 10023

Principal Responsibilities:

The Marketing Manager is responsible for increasing awareness of, driving traffic to, and adding value to the JCC and its offerings by translating fundraising and program goals into effective marketing communications. The position oversees marketing of the JCC's development (fundraising) department, as well as two other areas, the JCC's Tween (10-13 years old) programming and Out at the J (LGBTQIA+ programs).

KEY RESPONSIBILITIES:

  • Work closely with the Chief Development Officer and her staff to implement seasonal fundraising campaigns and event marketing strategy.
  • Develop marketing plans and timelines in tandem with directors of the Tween and LGBTQIA+ initiatives.
  • Manage budgets and closely track expenditures on accounts.
  • Oversee development of internal and external print and electronic marketing materials--including mailings, posters, and flyers; as well as print and digital marketing and advertising (via email, web, social media, and Google Adwords).
  • Work in close collaboration with internal design team and freelance designers.
  • Oversee web pages and social media content for specific program account.
  • Track and analyze effectiveness of marketing strategies via Google Analytics and other metrics.
  • Other related duties as assigned.

NECESSARY ATTRIBUTES:

  • Creative marketing instinct, with a critical and discerning eye towards messaging and design
  • Zest for brainstorming new ideas in a collaborative setting geared towards imagining bold new fundraising and marketing initiatives
  • Awareness of and aptitude for learning and integrating best practices
  • Excellent interpersonal, verbal, and written communication skills
  • Self-starter with ability to work with a team as well as independently
  • Out-of-the-box thinker and doer
  • Copywriting know-how and experience in editing, with the ability to write creative and effective marketing copy under deadline
  • Meticulous organization, with ability to multi-task under pressure
  • Fiscally minded, with ability to manage and maintain multiple budgets
  • Ability to analyze/interpret data from campaign results to set (and reset) priorities, and pivoting on strategy as needed
  • Sense of humor essential

SALARY RANGE: 49K-54K
TO APPLY: Please send cover letter, resume, and salary requirements to recruitment@mmjccm.org.

Minimum Qualifications:

Agency Information:

Together with our community, the Marlene Meyerson JCC Manhattan creates opportunities for people to connect, grow and learn within an ever-changing Jewish landscape. We imagine Jewish life that is diverse and engages meaningfully with its values, culture and ideas in everyday lives.