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Chief Marketing Officer (CMO)
Kaplen JCC on the Palisades
411 E. Clinton Ave.
Tenafly, NJ 07670

Principal Responsibilities:

The Kaplen JCC on the Palisades Chief Marketing Officer (CMO) is responsible for overseeing the planning, development and execution of marketing and advertising initiatives which drive growth and expand organizational impact.
The CMO will:
 Define marketing strategies to support the companys overall strategies and objectives
 Serve as a key member of the senior management team, working closely with CEO and COO to ensure the organizations brand and messaging is carried through to staff, lay leadership and the broader community
 Support organizations overall revenue development strategy and implementation by partnering with senior leaders, board members, and marketing and communications staff to grow the JCCs reach and impact
 Build a strong culture of collaboration, trust, and credibility within the JCC by enabling and actively promoting a diverse, equitable and inclusive culture and environment
 Oversee all aspects of marketing account management, including project management for all active marketing projects, delivering projects on time and within budget
 Develop metrics and achieve key marketing and engagement goals, as well as provide oversight for market research, including using data-driven approaches to refine the organizations marketing strategies with the intention of increasing target audiences
 Oversee the design and execution of multi-channel marketing strategy and campaigns, set and achieve strategic marketing goals related to research, campaign development and execution, paid advertising, social media metrics, email and marketing automation, etc.
 Act as a steward of the organizations reputation and lead crisis management communications
 Leverage data being gathered to inform our execution of the marketing strategy to ensure continued progress forwardrecruiting volunteers and generating donations through successful marketing for the entire organization
 Perform other duties as required

To apply for this position please email your resume and cover letter to

Minimum Qualifications:

 Phenomenal organizational leader with a track record of working with and through other executive leaders and members of an organization to drive strategy at the organizational level
 Leadership experience that includes effective change management, vision setting, innovation, and setting clear priorities, goals, and roadmaps at the enterprise level and for teams
 Astute driver of strategy, including managing teams through strategic pivots and changes
 Experience leading the successful development of systems and processes to effectively and efficiently project manage competing marketing priorities
 Track record of building out marketing functions with thoughtful systems and processes that scale with the organizations existing structures and during periods of growth
 Be an innovator who takes appropriate business risks and responds thoughtfully to ideas and recommendations outside of core area of expertise; make decisions that balance a variety of factors (costs, risks, short-term vs. long-term impacts, etc.) to achieve optimal outcomes
 Advanced analytical skills, high-level strategy development, problem solving skills (issue identification and prioritization), and effective communication skills, plus the ability to exercise sound judgment and make decisions based on accurate and timely analysis
 Track record of building and maintaining productive relationships with multiple stakeholders
 Ability to prioritize and multi-task efficiently, and to respond to a high volume of ongoing requests in a timely fashion, as well as the ability to be hands-on as required and to delegate as appropriate
 Experience in building and running an organizational digital transformation, advancing organizational strategy goals, and sustainable growth
 Outstanding analytical, verbal, written, and overall communication skills
 A team player with positive attitude and sense of humor with the ability to mentor junior staff and coach teams for maximum performance, leading by example by managing and showing excellence in execution of their own portfolio
In carrying out these functions, the CMO leads a team of approximately seven professionals in the marketing department. The CMO also works with board members and other volunteers, as well as other staff at all levels across the entire JCC.

No headhunters or recruitment firms please. EOE. It is the policy of this institution to provide equal employment opportunity to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, marital status, national origin, age, handicap, veteran status or status within any other protected group.


$105,000 - $120,000

Agency Information:

Kaplen JCC On The Palisades is a welcoming home away from home for all who pass through its front doors. Our 185,000 square foot building plus acres of outside grounds feature 2 fitness centers, an indoor and outdoor aquatics center, group exercise, spin and pilates studios, 2 gymnasiums, tennis and racquet courts, indoor track, a luxurious spa, multiple playgrounds and fields and so much more. The JCC is home to the renowned Thurnauer School of Music, Leonard and Syril Rubin Nursery School, Neil Klatskin Day Camp, and the JCC Dance and Drama Schools. The JCC is also proud to offer extensive, high quality programs and services to adults of all ages, as well as to seniors and individuals with special needs.

Our vision is to be the center point of Jewish life in our community and to engage all generations in our mission and values.

Deeply rooted in Jewish values and tradition, the Kaplen JCC on the Palisades is a vibrant home for the Jewish People that welcomes all and cultivates the social, intellectual, physical and spiritual well-being of the entire community.


We are committed to demonstrating the following values and ask respect for these values from those with whom we interact:

TIKKUN OLAM (repairing the world)